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Festive Feasts, Digital Flair
Bringing festive sparkle to one of Birmingham’s best-known buffet restaurants, Colab Digital delivered a comprehensive Christmas marketing campaign for Jimmy Spice’s – spanning social media, email marketing, photography, print, and web.
Discover he we created a seamless, multi-channel festive promotion that filled tables and built excitement all season long.
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Colab Digital designed and executed a dynamic, integrated campaign that captured the joy and indulgence of the Christmas season.
Every element that we have created – from digital assets to in-restaurant displays had been tailored to reflect Jimmy Spice’s lively, family-friendly dining experience.
The Christmas marketing campaign was rolled out across multiple touch points, combining striking creative visuals with consistent messaging and clever scheduling.
A fresh Christmas branding theme unified social, web, and print materials, ensuring guests engaged with a cohesive festive story at every interaction.
This project
in more detail
Cohesive Christmas Branding
A bold, festive design theme tied the entire restaurant Christmas marketing campaign together.
From in-restaurant posters and menus to web banners and social graphics, every touchpoint reflected a unified look and feel – making the campaign instantly recognisable and unmistakably Jimmy Spice’s.
Christmas Photography Shoot
A professional on-location shoot captured the restaurant’s warm, festive atmosphere – complete with décor, dishes, and dining scenes.
These bespoke images became the visual cornerstone of the marketing campaign, adding authenticity and seasonal appeal across all digital and print materials.
Scheduled Social Media Posts
From Facebook and Instagram to TikTok, Colab Digital planned, designed, and scheduled festive social media posts that built anticipation in the lead-up to Christmas.
The strategy included teaser photography, special pricing spotlights, and countdown posts that encouraged early bookings.
Email Marketing Campaigns
Across October to December, a staggered email marketing campaign promoted special offers, party bookings, and last-minute deals.
Each send was carefully timed for maximum engagement, helping Jimmy Spice’s maintain a steady stream of online reservations throughout the Christmas period.
